There is an entire mythology around French "rudeness" to Americans; but we've been coming here regularly since 1989 and have never experienced it. We're about as American as they come. And we have had literally thousands of encounters with French people; lots more than regular tourists would have because we "live" here. Plus, we've traveled all around France over the years. If the French are so rude to Americans, we would have seen it/experienced it. As I may have written earlier, the only rude treatment we have ever had in France was from an American shopkeeper in Paris.
The last week was typical. Between the two of us we took a number of short bus trips, a couple visits to the nice bakery lady, a couple visits to the "supermarket", one stop at the Metro station to recharge our monthly transit card, several restaurant/cafe visits (friends from Vegas in town), and a visit to the Post Office to pay the rent. In all those encounters with bus drivers, clerks, restaurant staff, subway ticket clerks, cashiers, and postal employees we were treated well, politely, and professionally. And in a couple instances, with a smile. And at the end of every single encounter we were thanked and wished a good day. Sound rude to you? Didn't think so.
But were these transactions all friendly and smiley? No. Only with the nice bakery lady, as we are recognized there. All the other transactions were polite and reserved. The French are much more reserved than Americans are with strangers. And they don't smile with strangers. With friends, however they are all smiles and laughs, just like Americans, except rather more demonstrative than we are. Lots of shaking hands, touching, and kissing (on the cheek).
Here in France, the waiter doesn't walk up and tell you his name. Hell, he doesn't want to tell you his name. He wants you to drink your coffee in peace, be polite to him, and just maybe leave him a small tip. He doesn't want to make pals with you - you're going to be leaving in a half hour anyway, and he may never see you again. Same thing with the Postal Clerk. He/she doesn't smile at you, rather waiting patiently to see what your transaction is, and then performing it. Period. Not much small talk, if any. Maybe just a question about the form you used. Service, but not "friendly" service.
The problem is not rudeness in my opinion and experience, it is expectation. In the States, the "server" comes up all smiley, tells you his/her name and automatically assumes that you are pals from the get-go. That's how we all act in the States - lots of smiling, lots of glad-handing. It's not bad or good, it's just how our social mores have developed. People in much/most of the world don't act that way. They certainly don't in France. And if that is what you expect, and instead you get polite, reserved (very reserved) service it may be jarring to you. And you may see it as rudeness. But you would be wrong. It is just a different social upbringing and culture.
Now here is the funny thing; the French when they travel are perplexed and mystified that nobody speaks French, as they consider it truly the world's greatest language. And they don't tip either (or maybe just a few percent - because here everyone is on salary - they don't depend on tip income in France), so they are everyone's least favorite tourists. That cracks me up. They are as ignorant of our social mores as we are of theirs.
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